Paul M. Katz
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Small Voices Big Impact: Unveiling the Power of Micro and Nano Political Influencers

Small Voices Big Impact: Unveiling the Power of Micro and Nano Political Influencers

by Staff Entertain Impact | May 2, 2024 | Uncategorized

In a democracy where power increasingly rests in the hands of individual states, the significance of down-ballot candidates and local ballot initiatives cannot be overstated. Yet, it’s astonishing that over 30% of voters, once inside the voting booth, only cast...
Influencing the Nation: Do Influencers Make a Difference in Political Campaigns

Influencing the Nation: Do Influencers Make a Difference in Political Campaigns

by Staff Entertain Impact | Mar 15, 2024 | Blog Post

For years, businesses and nonprofits have harnessed the power of influencers in both commercial and philanthropic ventures, leveraging what’s become known as the “Influencer Effect.” It’s the magic that happens when influencers throw their...
Influencers and Non-profits – How to Create a Perfect Match and Avoid Tripping Up

Influencers and Non-profits – How to Create a Perfect Match and Avoid Tripping Up

by Staff Entertain Impact | Jan 2, 2024 | Uncategorized

If you’re an influencer—whether a celebrity, social media creator, athlete, musician, actor, or other public figure—you’re familiar with multiple requests to endorse or engage with nonprofits and philanthropic causes. Often, receiving these requests can be exciting,...
Unlocking the Influencer Effect To Engage Desired Millennials and Gen Zs

Unlocking the Influencer Effect To Engage Desired Millennials and Gen Zs

by Staff Entertain Impact | Sep 22, 2023 | Uncategorized

Businesses and nonprofits fail to reach the most coveted of consumers, Millennials and Gen Zs, effectively. The impact has been revenue deterioration, customer and donor erosion, brand weakness, job losses, and mission failure. Traditional advertising has little...
3 Simple Influencer Activation Ideas for Social Impact Campaigns

3 Simple Influencer Activation Ideas for Social Impact Campaigns

by Staff Entertain Impact | Aug 14, 2023 | Uncategorized

When it comes to influencer activations for your social impact campaign, there is no “one size fits all” strategy. Public figures can fit into your organization’s campaign activations in many ways. In my book, Good Influence: How to Engage...
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About Paul M. Katz

Paul M. Katz is the founder and CEO of Entertain Impact, a leading social impact agency. Over the last two decades, his marketing and advocacy campaigns have raised awareness, support, and funds for philanthropic, social justice, and purpose-driven organizations, like Rotary International, the WHO Foundation, and ELMA Philanthropies with support from hundreds of celebrities and influencers, including Lang Lang, Kevin Bacon, John Legend, Dr. Bernice King, Lupita Nyong’o, Usher, and Desmond Tutu.
© Paul M. Katz 2023
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