by Staff Entertain Impact | Aug 14, 2023 | Uncategorized
When it comes to influencer activations for your social impact campaign, there is no “one size fits all” strategy. Public figures can fit into your organization’s campaign activations in many ways. In my book, Good Influence: How to Engage...
by Staff Entertain Impact | Jul 24, 2023 | Uncategorized
Cause Influence is a growing area of marketing that leverages the power of popular culture, especially public figures, for social impact. It’s a strategy that non-profit organizations and businesses can use to amplify their mission and generate good outcomes....
by Staff Entertain Impact | Jul 11, 2023 | Uncategorized
A well-organized social media toolkit is crucial when engaging influencers and celebrities to support your campaign across platforms. Like media kits, these easy-to-reference documents keep all the assets influencers need to support your campaign in one place. A great...
by Staff Entertain Impact | Jun 28, 2023 | Uncategorized
Most people who read my book, Good Influence: How to Engage Influencers for Purpose and Profit, are surprised to learn that you don’t have to spend thousands of dollars to find or engage the right micro-influencers for your campaign. Most of the time, information is...
by Staff Entertain Impact | Jun 16, 2023 | Uncategorized
Getting a potential donor to visit your nonprofit’s campaign donation page can be a feat in and of itself. But it’s only the first step in the donation process. A well-designed and optimized donation page can make all the difference in getting supporters to complete...