Paul M. Katz
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Ambassador Programs vs. Influencer Marketing: What You Need to Know

Ambassador Programs vs. Influencer Marketing: What You Need to Know

by Staff Entertain Impact | Dec 4, 2022 | Resources | 0 comments

This month, we’re continuing our series on cause influence, diving into everything you need to know about influencer marketing, celebrity surrogates, and ambassador programs with the intention of providing non-profit and purpose-driven communications leaders a...
5 Easy Steps to Measuring Non-Profit Marketing Campaigns

5 Easy Steps to Measuring Non-Profit Marketing Campaigns

by Staff Entertain Impact | Dec 3, 2022 | Blog Post, Resources | 0 comments

With the future so uncertain, data can be a crystal ball for marketers in today’s world. Effectively creating measurable objectives and accurately tracking your progress towards those objectives is your best guarantee of success. But if you’re wondering how to...
How to Build a Non-Profit Social Media Calendar (with Workflow Tips and Content Ideas)

How to Build a Non-Profit Social Media Calendar (with Workflow Tips and Content Ideas)

by Staff Entertain Impact | Dec 2, 2022 | Blog Post, Resources | 0 comments

Creating a non-profit social media content calendar doesn’t have to be one of those tasks cause marketing professionals keep saying they’ll “get to… eventually.” Unfortunately, that often becomes the case for many social impact marketing teams. When non-profit...
3 Steps to Build Stronger Relationships with Celebrities

3 Steps to Build Stronger Relationships with Celebrities

by Staff Entertain Impact | Dec 1, 2022 | Resources | 0 comments

One of the biggest challenges you may face when implementing your non-profit’s cause influence strategy is knowing how to effectively ask public figures to support your social good campaign and then leverage that support for future collaborations. Relying on the fact...
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About Paul M. Katz

Paul M. Katz is the founder and CEO of Entertain Impact, a leading social impact agency. Over the last two decades, his marketing and advocacy campaigns have raised awareness, support, and funds for philanthropic, social justice, and purpose-driven organizations, like Rotary International, the WHO Foundation, and ELMA Philanthropies with support from hundreds of celebrities and influencers, including Lang Lang, Kevin Bacon, John Legend, Dr. Bernice King, Lupita Nyong’o, Usher, and Desmond Tutu.
© Paul M. Katz 2023
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